SiMPL Technology was co-founded by inventor Gary Rotman, who has spent the last 35 years creating useful consumer electronics. In 2009, to help both his father, who was diagnosed with Alzheimer’s dementia, and his caregiver mother, Gary developed the Reminder Rosie talking alarm clock. This device helped remind his father of tasks when his mother wasn’t home. Now, Rosie is helping tens of thousands of people across North America age at home with dignity.

All SiMPL products are designed to ease caregiver stress by enabling those you care for to live a more engaged, independent, and dignified life.